Lake Geneva Canopy Tours

Lake Geneva Canopy Tours (LGCT) is an outdoor adventure center in Lake Geneva, WI. They specialize in hospitality, and deliver amazing ziplining tours, high ropes adventures, team building events, and other outdoor experiences to both small and large groups.

The Challenge

LGCT wanted to grow their revenue, fill excess tour capacity with paying visitors, and see their advertising dollars bring in a higher return.

The Results

35% increase in year-over-year revenue
69% increase in year-over-year organic & direct traffic
$6 in revenue for every $1 spent on digital advertising

"Blend’s industry expertise comes through in the continuous flow of ideas they bring to the table and the focused marketing dashboards they've developed for us. Their updates to our website have helped drive more bookings, and they've driven $6 in revenue for every $1 spent advertising."

Seth

Manager, Lake Geneva Canopy Tours

What We Did

Digital and traditional advertising
Local and on-site SEO
Conversion rate optimization
Marketing strategy, reporting, and analysis
Product strategy

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